The innovative fabrics of the WR.UP® collection
The world’s most famous shaping pants, the only authentic ones -patented and designed in Italy- are now entirely eco-friendly.
Their smoothing, lifting, and shaping effect is the result of the Italian research that created the WR.UP® Patented Technology. Thanks to the use of high-quality stretch fabrics and silicone finishes, this innovative design naturally emphasizes and enhances the curves of every woman.
ORGANIC DENIM JERSEY
It looks like denim yet is as comfortable as a pair of leggings.
Unlike the traditional shuttle-woven denim fabric, which is rigid and only stretches one way, our denim-effect cotton jersey is 100% bi-stretch and allows the pants to stretch in two directions.
The result is a soft, light, and comfortable fabric that fits perfectly to the body, without getting creased. It looks like denim yet is as comfortable as a pair of leggings.
ORGANIC COTTON
Eco-friendly cotton
The cotton of the new WR.UP® garments labeled (RE), is 100% organic from socially sustainable organic farming. The elastomer also comes from recycled materials converted into elastic fiber.
ECO LEATHER
Low-impact polyester
All the new garments labeled (RE) are made of 100% vegan leather and contain low-impact polyester obtained from recycled plastic bottles converted into new fiber. The elastomer also comes from recycled materials converted into elastic fiber.
D.I.W.O®
Breathabilityandthermoregulation
D.I.W.O.® is a technical fabric patented by Freddy that features a “dry in, wet out” effect and helps wick sweat away from the body, thus keeping the skin more fresh and dry. The D.I.W.O.® fabric of the new WR.UP® garments labeled (RE) is eco-friendly as it comes from plastic bottles converted into new fiber.
SOFT TENCEL
Naturalandbio-degradable
The fiber of the TencelTM fabric has antibacterial properties and is fresh and comfortable on the skin. Obtained from the eucalyptus plant, ecologic, and biodegradable, this fabric is manufactured using very low amounts of water. To create the WR.UP® in TencelTM we have used elastomer obtained from recycled materials converted into elastic fiber.
WOWEN DENIM
Classic denim becomeseco-friendly
The shuttle-woven fabric is the classic striped denim, but the one used to create the new WR.UP® garments labeled (RE), is manufactured with eco-friendly yarns such as 100% organic cotton, polyester from recycled plastic converted into new fiber, EcoveroTM eco-friendly viscose, and Lyocell TencelTM. Extremely comfortable to wear, it is stretchier then denim thanks to the new elastane fiber that stretches in 4 directions rather than 2.
WR.UP® gives you a smoothing effect and shapes your waist, hips and thighs thanks to the high quality fabric combined with strategically placed panels. Harmony is everything.
WR.UP® is the unique jersey 100% bi-elastic: it defines, lifts up your bottom and wraps you like a second skin. Perfection takes shape.
WR.UP® shapes and sculpts your hips, while keeping your pants up and in place thanks to a special silicone band. Your body is art.